Everyone has an email. Not everyone is on every platform. Here’s why consent is the mechanism that makes email marketing work, and why cold email undermines it.
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(Email) Consent Is Sexy
Tag: consent
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A Note From 2014
In 2014, I reflected on Facebook’s true cost: our data. From location to preferences, everything was monetized. Even quitting didn’t erase the digital trail. Over time, the platform’s terms changed, yet we stayed, driven by social connections.
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