Categories
Work

What You’re Missing in A/B (Email) Testing

[Presented at Litmus Live London 2017] Push the power of your email marketing by looking at email testing differently. Leverage the testing ability of your emails to improve the performance of your other marketing acquisition and conversion channels. You will learn how to:– Build a hypothesis into your emails– Drive the actions that provide the […]

Categories
Work

I’m Speaking at #LitmusLive

Last week was a pretty amazing week for me. Each of those things is worth talking about. However, I want to focus on the last one. I’m going to be speaking at Litmus Live this year! My proposal and topic of choice is on testing – but not any old testing, no! A/B/C testing and […]

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Fun

Wolfenstein: The New Order (first thoughts)

I was kind of excited about this game a while ago when I first hear they were making it. It’s an alternate history fiction where the Nazi’s win the second world war. The game starts in 1946, the war is still raging (and the Nazi’s have giant technological war machines!) but the main character is […]

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Faith

The Location is Indifferent, the Event is Crucial

It should not surprise us that a religion whose fundamental doctrine is the incarnation should take space seriously in its worship. Not only did Jesus Christ enter human time, but he also came to dwell among us, occupying a specific and definite place on earth in Judea. The New Testament is full of place names; […]

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Fun

Deus Ex: Playing God and Being More Than Human

Deus Ex: Human Revolution isn’t just about cybernetic limbs or shiny technology; it’s about what happens when the line between human and machine starts to blur. It asks whether perfection is worth the cost, and whether becoming “more than human” might actually make us something less.

Categories
Faith

Jesus First

“Jesus. The first word of this book must be Jesus, because everything, reformission included, begins and ends with him.” Mark Driscoll, Radical Reformission An incredibly simple point made by Mark Driscoll in Radical Reformission. I know I for one am constantly guilty of placing other things in my life ahead of Jesus. But to his […]